AI Principles

We believe that AI should respect privacy, operate safely and transparently, and avoid bias and discrimination. We are committed to safe and reliable AI, and ensure compliance with relevant laws and fulfill our corporate, social and ethical responsibilities.


Our Guiding Principles for Trustworthy AI

  • Privacy
    Artificial intelligence should comply with privacy regulations and comply with society's norms on personal data and information privacy. We will integrate our data protection and privacy policy into the development and the use of AI technologies.
  • Safety and Security
    We will continue to apply robust safety and secure control measures to avoid unintended harms and malicious threats.
  • Nondiscrimination
    Our artificial intelligence policies prioritize human rights, equality and diversity, reject negative biases and ensure a user experience that is accessible to all.
  • Transparency
    Ensure human oversight in AI. Make AI understandable to users and provide transparent data processes.
  • Accountability and Governance
    We apply the principles of prioritizing social and ethical responsibility to AI for preventing any infringement on human rights.